My favorite thing to do on a Sunday morning is to have a cup of coffee with my husband and to browse through the pile of catalogs from the week’s mail. As we sort through the catalogs, my husband says, “I don’t feel right looking at this one…” I look over and he’s hold a Victoria’s Secret catalog, emblazoned with the word PINK. I looked at Mike questioningly and he responded, “They look waaaaay too young.” I look again at the catalog and feel a bit chagrined. The Pink catalog is a portrayal of college girls in their dormitory – of course, standing, jumping and lolling on their beds. They are photographed as young co-eds nymphs…in beguiling positions with wide-eyed innocent facial expressions, and sucking on lollipops.
My favorite catalog section entitled, “Get Some Undie Love.” Shoppers can select to have on the front of their underwear (or on the rear), sayings such as: Sure Thing; I Love my Boyfriend; See You Tonight. The pajama (long pajama bottoms and boxer shorts) features sayings such as: Kiss This; Make Me Melt, and Don’t Stop Till You Get Enough. Obviously, college girls are flirtatious, sexually provocative, love to tease and/or are nymphomaniacs. The target audience for this Pink catalog is obviously high school and college-aged girls. The images portrayed ne thin these pages state the obvious: college-aged girls need to have these fashion trappings for their college “experience.” But here’s the kicker, the catalog issue of I have, also feature the clothing options you need to take with you for Spring Break!
College girls (at least in the world of Victoria’s Secret catalogs”) are all white, thin, and like to prance about in various states of undress.” They enjoy wearing “boyfriend” sweat pants and bras or tank tops; or, they wear tee shirts and tiny panties with provocative words. “I Love Pink” in the front of the underwear appears to be the best-seller. Hmmm, I wonder what “pink” is supposed to mean actually. I turn one page and, oh my, there is an eau de toilette section!! The scents include: Pretty and Pure, Sweet and Flirty, Fresh and Clean, Soft and Dreamy. Aside from “Pink” (or should it read, “Pussy?”) - we need to make sure our college girls are pretty, pure, sweet, flirty, fresh, clean, soft and dreamy. Gotta love pink.
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